The newly merged Disney-Reliance business in India will stream all live sporting events. These events will be available only on Disney’s Hotstar app. This includes popular Indian Premier League (IPL) cricket. Three sources familiar with the matter told Reuters this information.
The decision marks the first major integration of the businesses. The signal is clear that billionaire Mukesh Ambani’s Reliance holds a majority of the new venture. Reliance doesn’t plan to shut the Disney platform. However, it is unclear if Hotstar might be rebranded.
Disney declined to comment, while Reliance did not immediately respond to a request for comment.
Disney and Reliance in February agreed a $8.5 billion. The merger of media assets worth 71,455 crore will create India’s largest entertainment company. This new entity will have 120 TV channels and two streaming apps. However, the details of how they will combine or operate after the deal are not disclosed.
Reliance’s JioCinema has the rights to IPL cricket. It is a money-spinner and among the most-streamed content. JioCinema also has the rights to the Winter Olympics and Indian Super League football.
Hotstar has rights to the International Cricket Council’s tournaments in India. It also airs English Premier League soccer. Additionally, it broadcasts the domestic Pro Kabaddi League.
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